on page SEO

Best Seo Tips For Beginners

Search Engine Optimization (SEO) is a mandatory science that must be bagged by digital marketers. We know of at least two primary SEOs for content marketing, namely on-page SEO and off-page SEO.

Search Engine Optimization (SEO) is a mandatory science that must be bagged by digital marketers. We know of at least two primary SEOs for content marketing, namely on-page SEO and off-page SEO.

On-page SEO is related to things that we can optimize from in the article. Since making the article, the settings are in WordPress or other software systems. Meanwhile, off-page SEO is related to things that support a post from outside, namely by way of promotion.

At this time, let’s talk about basic on-page SEO. Here are four basic things you should pay attention to when writing SEO-friendly articles.

Read also: Free dofollow guest posting websites list 2020

1. Keyword Research

Seo tips for beginners

Before you start writing essays, it is better to do keyword research. It aims to make your article SEO-friendly. You can aim for the desired keyword.

There are several tools that you can use to do this research, including AHrefs, Buzzsumo, Answer the Public, Fox FAQ, and others. You can also do it manually by typing keywords into Google, then see what the suggested keywords are.

Besides doing keyword research, you can also do topic research. The extent to which the keywords you aim at can be developed as a whole article. You can use Google Correlate, Moz, SEMRush, and other SEO tools.

2. Title and Meta Settings

If you want your content to appear on the first page of Google search engines, you need to be able to set up a very technical SEO. Like, set up a title and meta. You can also write for us on any topic we are giving our readers a free chance to write.

If you use WordPress, you can add SEO plugins to make it easier for you to set this up. There is the most famous All in One SEO or Yoast. There are also other plugins for different blog-publishing services.

Doing title and meta settings are things you should not miss. It includes giving a URL that matches the keyword, not according to the title. Many people who do not understand SEO escape this.

You can also peek at your competitors’ websites to do a trial like what they handle their articles for content marketing. There must be things you can adapt from this activity; try to be more careful about technical issues.

3. Start Writing An Article

The needs of articles for SEO vary. The average in 2020 that is being intensified is articles with word lengths reaching 1000. You do not have to write or post articles often, but write one but in-depth.

Put 5% of keywords out of the total number of words. According to Google TOS, you need to apply this to your SEO-friendly article. Writing articles with the right keywords will increase your website index.

An excellent article should cover 5W + 1H: What, Why, Who, When, Where, and How. In simple, you can explain what’s your offer or what’s your messages at all. Dig in and problem from the audience. It can be better if you can support it with data and facts.

Writing SEO-friendly articles should not only include text but also with images and videos. Content articles with an explainer video will be easier indexed by Google than those that only contain text.

An easy example, you are writing an article about valentine. So as supporting data, you can add a video about the history of valentine’s day as follows:

Also make sure you understand about H1, H2, and so on. So your writing is not only useful but also easy to read.
The image that you specified must also contain alt text and description that match the keywords. Include all sources that you get. Besides, provide inbound links to related articles.

Fill tags and categories following the contents of the article. Doing on-page SEO is easy, but it requires patience.

4. Publish and Promoting An Article

When your article is ready to publish, make sure you’ve checked all the requirements that on-page SEO is needed. Namely by optimizing the various features and tools that have been provided by default by the blog-publishing service that you use.

When ready, publish immediately. Then, fetch as Google and submit indexing to Google. The purpose of this activity is so that your article can be searched directly by your target market. Google can also index your material.
You can’t just promote it through Google; you should also spread via social media so that your articles become viral, at least for your group.

Takeaway

On-page SEO is indeed not an easy thing. Need accuracy and a lot of flying hours to get used to it. But one thing is sure; this activity is not a wasted activity. So it is worth fighting to get the first position on Google.

 

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